Build brand awareness by supporting the Royal Cheshire County Show for its 185th year!

The Royal Cheshire County Show is one of the North West’s premier outdoor events and the largest county show in the region. A celebration of farming and rural life, the Show attracts over 80,000 people from Cheshire and beyond over the two days of the event.

We offer multiple types of sponsorships to suit your needs and budget, including bespoke packages which deliver on your commercial objectives. Given its tremendous success, the Show is seen as an attractive opportunity which can deliver high quality benefits such as:

  • Your brand/business represented at the Royal Cheshire County Show with potential exposure to over 80,000 people
  • Building brand awareness through associations, including a presence on the Show’s website
  • Gaining exposure to recruit new customers
  • Providing the ultimate platform to launch a new product/service
  • Elevating your brand from its competition
  • Networking with other sponsors, press and local businesses

With limited sections of the Show available to sponsor, take a look at our Showground map to decide which area of the show would be most suited to your business. Packages range from sponsoring complete sections of the Show such as Makers Market, Members Area and Light Horses, to Class sponsorship within the many sections of the Show.

Our Current Sponsors

  • Music Bowl & Bandstand – Cheshire East CC
  • Members’ Food – Mosaic
  • Main Ring – Mangoletsi
  • Food Live Theatre – Robert’s Bakery
  • Shire Horses – Robinsons Brewery
  • Village Green – Freemans
  • Agri Centre – Bidlea Dairy
  • Cattle – Chester’s Dee Radio & Cheshire’s Silk Radio
  • Show Programme – Cheshire Life
  • Marketing & PR – Bella Design & Marketing
  • Road Signage – Scottish Power Energy Networks
  • Showground Plan – Fisher German

Available to Sponsor

  • Car Parking Areas
  • Members’ Area
  • Sheep
  • Pigs
  • Dogs
  • Showjumping
  • Light Horses
  • Goats
  • Poultry & Eggs
  • Countryside live
  • Makers Market
  • Classic & Vintage Cars

Whether you are a new or seasoned sponsor, we would love to hear from you. For an initial conversation about our sponsorship opportunities, please contact our Show Director Rob Davenport on 01565 650200 or fill out the enquiry form on the contact page of this website.

FOR OVER 180 YEARS, THE CHESHIRE SHOW HAS BEEN THE PREMIER SUMMERTIME AGRICULTURAL EVENT IN THE NORTH WEST OF ENGLAND

BUILD YOUR BRAND AWARENESS, PROFILE AND INCREASE EXPOSURE

LOCAL AND NATIONAL MEDIA COVERAGE

COUNTY SHOW BOOSTS REGION'S ECONOMY BY OVER £4.5M

SPONSORSHIP PACKAGES AVAILABLE FROM AS LITTLE AS £250

EVENT APPEALS TO A WIDE RANGE OF MARKETS, FROM COUPLES, TO EXTENDED FAMILY GROUPS, AND GROUPS OF FRIENDS

SOCIAL MEDIA EXPOSURE

EVENT WHICH RATES EXTREMELY HIGH FOR CUSTOMER SATISFACTION

OVER 80,000 POTENTIAL CUSTOMERS

We would like to thank our current Principal Partners and Sponsors for their support and involvement in the event.

“We’ve been with the Cheshire show since about 2006 or 7 and we got a bit more involved about 10/12 years ago with the major Food Hall. It’s a very important part of what we do, even though it’s only for a short period of time, it does get a huge following from people locally and regionally from people attending the show.

Sponsoring the show gives businesses an opportunity to put their products directly in front of consumers and get feedback, also helps support the local economy as well.”  

Mike Roberts, Deputy Chairman, Frank Roberts & Sons Limited